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Financial data is always at the back of the business plan, but that doesn't mean it's any less important than up-front material such as the business concept and the management team.
When you're crafting your plan, remember these tips: Don't use long complicated sentences, unless you have to for meaning. Short sentences are fine, and they're easier to read. Avoid buzzwords, jargon and acronyms. You may know that NIH means "not invented here" and KISS stands for "keep it simple, stupid," but don't assume anybody else does. Use simple, straightforward language, like "use" instead of "utilize" and "then" instead of "at that point in time." Bullet points are good for lists. They help readers digest information more easily. Avoid "naked" bullet points. Flesh them out with brief explanations where explanations are needed. Unexplained bullet points can be frustrating.